You’ve got a potential business name in mind? Excellent! Being able to legally protect and keep your business name is of huge importance before starting a business and putting your hard work and money behind it.

At a minimum, it is recommended that you search around on Google to get a good feel for what may already by taken. This will save you time, money, and future headaches. So please spend a bit of time with your name idea and do a little “Google investigation” on your own.

Broke to Beach will do a Federal trademark database search, Secretary of State database search in the state of your business operation, domain name availability search, and internet search.

For quick reference, a trademark attorney will charge you $300 or more to do the same thing that I’m offering for $99. I’ve worked in corporate marketing all my life which involved creating, researching, and recommending brand or business names so I got to be pretty good over the course of 17 years.

Keep in mind that although this process is thorough and should be a good indication of your name’s legal success, it does not guarantee anything with absolute certainty. Even the top trademark attorney will tell you the same thing.